Wednesday, April 29, 2009

Lance Armstrong's Bike


In Janurary '09 the Tour Down Under bike race was held in Adelaide. The biggest drawcard of this event was the return of cycling legend Lance Armstrong to the sport. After surviving testicular cancer, Lance is using his comeback as a promotional tool to fight the battle against cancer and will be entering 8 major races, of which Adelaide was the first. For each race Lance is having a graphic designer develop a new paint scheme for his bike, and after each race the bikes (worth around $55,000 I'm told) will be auctioned off with the proceeds going toward cancer research. I was lucky enough to visit the tour villiage as the mechanics were servicing the bike and got a good closeup look. The numbers on the bike all represent different cancer statistics, and look great at the same time.

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